University event offered by University of Central Lancashire
Short Session Delivered at University of Central Lancashire
According to the Digital Market Outlook, by 2025, the e-commerce penetration in the United Kingdom is expected to grow to 89.6% of the population, and Statista (2023) estimates that there would be 678,100 jobs in the UK's Digital Sector. As Digital Commerce continues to thrive, this workshop gives you an overview of how businesses such as Netflix and Facebook have been so successful in continuously reshaping consumer behaviour online. With the boundary between the physical and digital world blurring more every day, we will explore how new technologies are shaping ‘The Future of Digital Business’.
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